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Community Gift Card Systems

Buy it Local offers turnkey gift card systems and services for local markets.
What is a Community Gift Card System?
Unlike a gift card for a single store, a community gift card system is a single card that can be used across multiple, independant retail or other consumer locations. Shopping malls sometimes offer a gift card which can be used at any store inside their mall--- however, all those stores are related in one important way: they all have the same landlord.
Buy it * Card systems from Buy it Local help you create a gift card network across unlimited numbers of unrelated merchant locations through its proprietary network, technology and systems.
Why Develop a Local Gift Card Program?
Increasingly independant, locally owned merchants and locations in revitalizing areas are under competitive attack. Consumer options are rapidly expanding--- meaning local dollars e a s i l y flow out of your local area, district or other defined location to others.
Whether its gift cards from others or internet retailers from around the globe, your downtown, shopping corridor, locally owned stores or revialization district need to make it EASY to patronize their locations... or consumer dollars will continue to flow out of your local economy.
- 75% of consumers buy gift cards in the US
- On average, consumers spend $125 per person on gift cards annually
- Upwards of 90% of all gift cards are not local
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Buy it Local created Chattanooga, Tennessee's Buy it* Downtown Chattanooga gift card program in 2007

A public-private partnership was formed to provide initial leadership for the initiative including the RiverCity Company, Lyndhurst Foundation and the Benwood Foundation.
The program had approximately 50 participating locations in downtown Chattanooga within its first 6 months of operations.
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click on the gift card image above to learn more about Chattanooga's program
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